A few things about me 👋

• I’m an award-winning editorial leader and mission-driven storyteller with over a decade of experience building teams and shaping content strategies across social, digital, and emerging platforms.

• I’ve partnered with hundreds of journalists and experts to translate their knowledge across a variety of formats. Topics include one pandemic, two wars, three solar eclipses, four Olympics, five election cycles, and ten awards seasons.

• All of my roles have been the first of their kind: I’m drawn to organizations eager to reach new audiences and ready to build what’s next.

My career arc 👩🏻‍💻
At Yahoo, I lead a senior-level team of producers and editors reimagining what our News, Entertainment, and Lifestyle brands look like across platforms. Since joining, we’ve doubled our viewership year-over-year and our work has helped attract multiple sponsorships on social.

Previously, I was the first Head of Digital + Social Video at The Associated Press, where I built a global team that drove record levels of engagement across YouTube, TikTok, Instagram and APNews’ owned platforms.

Earlier, under The Washington Post’s audience team, I turned original reporting into shareable explainers across our Health, Tech, Climate, International and Democracy desks. This work won the inaugural Webby Award for “Best Use of Vertical Video.”

And at NBC News, I was part of the team that launched NBC News NOW, the organization’s first 24/7 streaming network. As a field producer, my work often aired across TODAY, Meet the Press, Nightly News, and MSNBC.

Want to chat? 💬
DM me on LinkedIn or email me at casey.silvestri@gmail.com