A few things about me 👋

• I’m an award-winning editorial leader and mission-driven storyteller with over a decade of experience building teams and shaping content strategies across social, digital, and emerging platforms.

• I’ve partnered with hundreds of journalists and experts to translate their knowledge across a variety of topics. That includes one pandemic, two wars, three solar eclipses, four Olympics, five election cycles and ten awards seasons.

• All of my roles have been the first of their kind: I’m drawn to organizations eager to transform how they reach audiences and build for what’s next.

My career arc 👩🏻‍💻
At Yahoo, I lead a senior-level team producing content across our News, Lifestyle, and Entertainment platforms. Since joining, we’ve doubled our viewership year-over-year and our work has helped attract multiple social sponsorships.

Previously, I was the Head of Digital + Social Video at The Associated Press, where I built a global team that drove record levels of engagement across YouTube, TikTok, Instagram and APNews’ owned platforms.

Earlier, at The Washington Post, I helped craft social strategies for the Health, Tech, Climate, and Democracy desks. My work translating original reporting for emerging platforms was recognized with the inaugural Webby Award for “Best Use of Vertical Video” across all media categories.

And at NBC News, I was part of the team that launched NBC News NOW, the organization’s first 24/7 streaming network. As a field producer, my work often aired across TODAY, Meet the Press, Nightly News, and MSNBC.

Want to chat? 💬
DM me on LinkedIn or email me at casey.silvestri@gmail.com