Hello.

I’m Casey.

A few things about me 👋

  • I’m an award-winning editorial leader and mission-driven storyteller with over a decade of experience building teams and shaping content strategies across social, digital, and emerging platforms.

  • I’ve partnered with hundreds of journalists and experts to translate their knowledge across a variety of formats. Topics include one pandemic, two wars, three solar eclipses, four Olympics, five election cycles, and ten awards seasons.

  • All of my roles have been the first of their kind: I’m drawn to organizations eager to reach new audiences and ready to build what’s next.


My career arc
👩🏻‍💻
At The Associated Press, I oversee Video, Social and Design for APNews, leading the teams responsible for how AP journalism reaches and engages audiences across site and social.

Previously, at Yahoo, I led a senior-level team of producers and editors reimagining how its News, Entertainment, and Lifestyle brands showed up across platforms. During my tenure, we doubled viewership year-over-year, and our work helped attract multiple social sponsorships.

Before that, I was the first Head of Digital + Social Video at AP, where I built a global team that drove record levels of engagement across YouTube, TikTok, Instagram, and APNews' owned platforms.

Earlier, at The Washington Post, I worked within the audience team to transform original reporting across the Health, Tech, Climate, International, and Democracy desks into shareable video explainers. This work earned the inaugural Webby Award for Best Use of Vertical Video.

At NBC, I helped launch NBC News NOW, the organization's first 24/7 streaming network. As a field producer, my reporting and production work regularly appeared across TODAY, Meet the Press, Nightly News, and MSNBC.

Want to chat? 💬
DM me on LinkedIn